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Programa de Mestrado em Gestão Hoteleira

Marketing digital e gerenciamento de Big Data para Hotelaria e Turismo

In this professional course students will have the opportunity to be part of digital strategic thinking required to develop, refine, and implement a digital marketing plan for your Hospitality industry. Students will learn marketing theories, principles, and concepts in the Hospitality industry. They will get a better understanding of the role of marketing within a hospitality organization.

Credit Hours

3 Hours

Course Number

HMG 535

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